Library of Commerce Business Reference Services (www.loc.gov/rr/business) Information on trends, demographics, laws, and statistics.
US Chamber of Commerce Small Business Center (www.uschamber.com/sb) Information on economic policies affecting small businesses, educational and training programs, expos and trade shows, retirement plans for small businesses, and more.
Market Research Resources To download the PDF version of the Market Research Resource page click here.
Market Insight Presentation: Conducting Market Research By Andrea Porter and Randi Lowenthal To download a PDF version of the presentation click here.
www.sba.gov/content/conducting-market-research To run a successful business, you need to learn all about your existing and potential customers, your competitors, and the economic conditions of your marketplace. Market research is the process of gathering and analyzing consumer and economic data to help you understand which products and services your customers want, and how to differentiate your business from your competitors. This guide provides information on how to use and find government data and statistics to help you make informed decisions about starting, growing and managing your business. Encyclopedia of Associations For the most targeted and current industry information, trade organizations and trade magazines cannot be overlooked. There are thousands of trade associations, and they have a vested interest in tracking their respective industries. This site is a comprehensive source of detailed information on over 135,000 nonprofit membership organizations worldwide.
American Society of Association Executives The ASAE Gateway to Associations Directory is easy to use and is updated daily to help you make networking more convenient. This directory service takes you directly to many of the associations currently operating on the World Wide Web. The search results provide a list of associations that meet your selection criteria.
Dun and Bradstreet Use this company directory database to build a list of competitors or prospects. These directories (typically available at most public libraries) list millions of companies by line of business. You can narrow your focus to a geographic region and a particular size of business. You'll also uncover information such as length of time in business and general sales and employee figures.
FindArticle Great resource for locating articles published in leading publications.
Hoovers Offers free company reports helpful in prospecting and targeting companies. Targeted searches can be made to companies and executives for subscribers of more comprehensive databases.
Market Research A great set of general resources from inc.com covering both primary and secondary research.
Publist Access a general directory of trade publications, and the industry that you are researching through this site.
ReferenceUSA Like Dun and Bradstreet, use this company directory database to build a list of competitors or prospects. These directories (typically available at most libraries) list millions of companies by line of business. You can narrow your focus to a geographic region and a particular size of business. You'll also uncover information such as length of time in business and general sales and employee figures.
Sizeup Free small business market, customer, peer, and competitor intelligence engine (data sources and other information are available at this site as well).
U.S. Census Bureau website A free service, includes latest census of business and consumers, and latest economic indicators. Use the FactFinder portion of this site to find demographic data that can assist you with at least two major aspects of market analysis: locating customers and placing your business.
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